Newsletter October 2020


Colorware Team expands!

Behind our MeasureColor technology stands a team of highly qualified and dedicated smart developers. Recently two junior developers joined the team: Marcel Stassen and Jorden van Vegten.

Marcel graduated from the university in Computer Science and has experience with several programming languages. He is quality-focused, is a good communicator who enjoys multitasking, and he loves gaming.

Jorden is our youngest developer and comes straight from school. He graduated in Application Development and UX/UI design. He loves the ‘development puzzle’ and is very smart and eager to learn.

Our third addition to the team is Mark Verbist. He has a track record of over 20 years in the industry and is an expert in connecting with Brand Owners, PreMedia agencies, and Print Suppliers alike. Mark is responsible for Business Development in Europe and will help grow our overall business. If you want to get acquainted with Mark or renew your contact with him, don’t hesitate to contact him at

Mark Verbist (ALT TEXT)

Mark Verbist

Marcel Stassen

Jorden van Vegten

Bridge the gap between Brand Owners and Print Suppliers

Over the past couple of years, our development team worked hard to create technology to improve Print Quality Data Exchange between all players in the supply chain. Today, we bridge the gap between Brand Owners and Print Suppliers. MeasureColor technology enables Brand Owners to accurately describe their color specifications, distribute these specifications across their network of print suppliers in a digital format. Press operators at the printing press now understand precisely what is expected. They can print according to precise specifications about color targets and quality tolerances and deliver printed labels and packaging, entirely in line with what the Brand Owner expects. All online! There is no need for physical on-site press approvals. This reduces costs, increases time to market, and is very safe in these demanding Corona times.

MeasureColor enables color consistency across the complete product portfolio. This helps to build brand equity. Contact us to understand how this would work for you!